Join us for Texas crooner William Beckmann’s 2022 Las Posadas Tour: Hope For Uvalde.  This seven city special set of performances will be an intimate night of Christmas music. Spanish songs, storytelling and select Beckmann originals.  100% of VIP package sales and net tour proceeds will be donated to Just Keep Livin Foundation’s Uvalde Relief Fund, supporting families with grief counseling and other immediate and long-term needs of the community.
“This Las Posadas tour idea came to me when I decided I wanted to do something for families affected by the Uvalde tragedy.  Having grown up in Del Rio, which is only 70 miles away, I feel very tied to the community of Uvalde.  Posada celebrations are ultimately about family and community coming together to show kindness and this seemed like something we could do to play a small part supporting families who are still struggling with indescribable hardship.” – William Beckmann
Hailing from the small border town of Del Rio, TX, William Beckmann was raised on classic country as well as the mariachi and Norteño sounds of northern Mexico. He delivers a fresh blend of vintage country, Americana and Latin music with a timeless baritone and an old soul maturity that belies his youth. His new album Faded Memories released earlier this year, featuring the slow-burn single “Bourbon Whiskey” as well as a mesmerizing cover of Bruce Springsteen’s “I’m On Fire” and the haunting “In The Dark.” The album has garnered praise from press including American SongwriterBillboardCMT and more, and his current track “Damn This Heart Of Mine” is well on its way to becoming Beckmann’s fourth consecutive single to hit the Top 20 at Texas Regional Radio Chart.
After capturing the attention of elder statesmen like Randy Rogers and fellow Del Rio native Radney Foster, Beckmann relocated to Nashville, where he recorded his 2018 debut Outskirts of Town and signed a publishing deal with Warner Chappell. Since then, he has amassed an incredible fanbase, independently garnering more 670,000 followers on TikTok and over 2 million streams of Faded Memories. He has spent the last year touring with Rogers, Parker McCollum and Wade Bowen and sold out three shows at legendary Gruene Hall in New Braunfels, TX in 2022.
The Just Keep Livin Foundation was founded by Camila and Matthew McConaughey with the mission to empower high school students by providing them with the tools to lead active lives and make healthy choices for a better future.  They implement after school fitness and wellness programs in 40 inner city high schools.  In those programs, they encourage students to make positive life choices that improve their physical and mental health through exercise, teamwork, gratitude, nutrition and community service.  Participating students have a safe place to enhance their lives with fitness coaches and health experts.  JKL’s Uvalde Relief Fund will support grief counseling, costs associated with burial services and other immediate and long-term needs of the Uvalde community.